Stakeholder Engagement canvas
The Stakeholder Engagement canvas is a toolbox to support the stakeholder engagement and co-design activities carried out by CLEVER partners as part of the dissemination, exploitation and communication strategy (T8.3). The canvas includes the explanatory video on the lifecycle of products produced in T8.5, two infographics about the timber from Cameroon and Soy from Brazil value chains, and a “Leverage Points Toolkit” to help CLEVER partners communicate about CLEVER more effectively to different stakeholder types, as well as a broader public. By applying design thinking, the canvas will help the consortium partners and interest groups define goals and objectives of communication actions, identify relevant stakeholders to target for communication, explore their interests and motivations, and develop best approaches and practical steps to effectively engage with them. This canvas will be offered as a new tool that can be used for CLEVER and other similar projects that aim to result in effective stakeholder engagement.
Video:
Brazilian soy value chain infographic
Cameroonian timber value chain infographic
To reflect on a different value chain, feel free to download this Stakeholder Engagement canvas template with simple instructions.